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Friday, January 30, 2009

Which is Best For Marketing - A Website or Blog?

Which is Best For Marketing - A Website or Blog?

From my point of view if I can market my products and services on a blog, I see no logic in wasting time and money on learning how to set up a slick looking website as there is no guarantee that it will get me any more customers than a blog would.

There is so much hype on the web that makes setting up a .com website look so easy but don't be fooled as it can be a daunting task and not something that can be accomplished in just a few easy lessons especially by someone with little or no knowledge.

If you have the money and the patience to learn all the tricks of setting up a slick website, by all means find an expert to show you if that's what you really want.
But for me I will stick to blogs for the sheer ease of setting them up. Also in the current economic climate it makes sense to use a free service like Blogger to save money.
A blog is the easiest to set up and manage and with the kind cooperation of Google, Blogger is provided free of charge. So for the newbie's who have no clue on how to set up and run a .com website, Blogger is the way to go.


Blogger is easy to set up and you are guided through one step at a time so you can't go wrong. Okay having said that, Blogger has got certain limitations for example your templates won't have buttons. But don't let that scare you away from trying because with careful tweaking of the templates you can easily set up a blog that looks like mine.

For a small charge you can tell me what you want in your blog and I will tell you how to set it up to look like mine with the buttons and we can even add extra columns if you want them.
Whichever way you decide to go, getting customers depends entirely on your effort in letting people know that you exist. The internet is overflowing with millions of websites and blogs all doing the same thing as you. All websites and blogs need traffic to survive, that is people traffic or people visiting the site. So how do you get traffic? You have to advertise on online and offline because if you don't advertise your site then it would be like looking for a needle in a haystack and the chances of being found are almost nil.
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